Little Explorers Reggio – Website Design & Growth Support

QPS Digital partnered with Little Explorers Reggio to design and support a website that helps communicate their educational philosophy, showcase their childcare services, and drive enrolment for their daycare program.

Project

  • Little Explorers Reggio Client: Little Explorers Reggio
  • Industry Industry: Childcare & Early Learning
  • Location Location Served: Ottawa & Surrounding Areas
  • Website Website: littleexplorers.ca
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Project Summary

QPS Digital partnered with Little Explorers Reggio to design and support a website that helps communicate their educational philosophy, showcase their childcare services, and drive enrolment for their daycare program.

Working closely with Isaac and Joanna, the owners of Little Explorers, the goal was to create a welcoming and informative digital presence that reflects their Reggio-inspired approach to early childhood education while supporting the practical needs of filling available daycare spots and building long-term demand.

Project Overview & Challenge

For childcare providers, trust and clarity are critical. Parents need to quickly understand a daycare’s values, programming, and environment before reaching out. Little Explorers needed a website that could clearly explain their Reggio approach, highlight their services, and make it easy for families to inquire and enroll.

At the same time, the business required a digital foundation that could support growth over time, including the potential to expand into additional locations as demand increased.

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Build a responsive

Clearly communicate the Little Explorers Reggio philosophy and services

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Support

Build trust with parents through clear, professional messaging

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Scalable

Drive inbound inquiries and help fill available daycare spots

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Locations

Create a scalable website structure to support future locations

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Hosting

Provide a strong local presence in the Ottawa childcare market

Services Provided by QPS Digital

QPS Digital provided a full website solution designed to support both enrolment and long-term growth, including:

  • Website strategy and content structure
  • Custom WordPress website design
  • Clear, parent-focused copywriting
  • Mobile-friendly and easy-to-navigate layouts
  • Conversion-focused contact and inquiry flows
  • Ongoing support and guidance as the business grows

The site was built to balance warmth and professionalism, helping parents feel confident while making it easy to take the next step.

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Lead Generation & Hosting Strategy

The website was designed to guide parents through a natural decision-making journey — learning about the Reggio approach, understanding the daycare’s offerings, and confidently reaching out to inquire about availability.

Content was structured to highlight services, daily programming, and the values that differentiate Little Explorers from other childcare options. The site architecture also allows for future expansion, making it easy to add new locations, programs, or enrollment information as the business evolves.

Results & Impact

The Little Explorers website plays a key role in helping Isaac and Joanna attract families, communicate their vision, and fill daycare spots through consistent inbound inquiries.

Beyond immediate enrolment, the site provides a scalable digital foundation that supports long-term growth. As Little Explorers continues to build demand and explore expansion into additional locations, the website is positioned to grow alongside the business.

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Technology & Build Details

The website was built on WordPress using a mobile-first approach to ensure accessibility for busy parents across all devices. The platform is easy to manage, flexible, and designed to support future content updates, location expansion, and ongoing improvements.

  • WordPress
    WordPress
  • PHP
    PHP
  • HTML5
    HTML 5
  • Bootstrap
    Bootstrap
  • JavaScript
    JavaScript

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